National Conference on Consumer Awareness & Protection in Digital Era: The New Normal

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CII National Conference on Consumer Awareness & Protection in Digital Era – The New Normal

Award Ceremony of 4th edition of CII Customer Obsession Awards - Powered by Amazon

15 December 2020 | 1600 – 1830 Hrs @ CII Hive Platform

The transformative change in the Indian economy has significantly altered the way many Indians buy, shop, travel, and explore. The combined effect of the internet, market competition, and rapid innovations have drastically expanded the range of options and information available to consumers. Globalization and liberalization of trade and business have resulted in many products and services being available to the consumers.

The eCommerce sector is an important part of India's retail infrastructure and has extensive daily connect with both buyers and sellers across India. As the COVID-19 pandemic reshapes our world, more consumers have begun shopping online in greater numbers and frequency. In the new era of digitalization, e-commerce has revolutionized the Indian market. It is a great opportunity for both dealers and consumers, but only if the transactions are secured to make sure that there are no unfair practices plaguing the market which would prove to be detrimental.

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